Axel Sukianto

VP Marketing

Axel is the VP Marketing at Truescope where he leads everything marketing. He is a B2B SaaS marketer who is passionate about driving growth through marketing pipeline and revenue. He has worked at other SaaS businesses in Australia and Singapore and he has also founded Generate, the B2B marketing community in Australia and New Zealand.

Posts by
Axel Sukianto

Sep 18, 2026

Brand Monitoring: How to track what's said about your brand, and act on it

Axel Sukianto
Sep 8, 2026

What is Share of Voice?

Axel Sukianto
Sep 1, 2026

Print Media Monitoring: What It Is and What to Ask For

Axel Sukianto
Aug 21, 2026

What is broadcast media monitoring and why does it matter for PR?

Axel Sukianto
Jul 28, 2026

Alternative Media in PR: Why the Label Is Dead

Axel Sukianto
Aug 21, 2026

Earned Media Analytics: A practical guide to measuring earned coverage

Axel Sukianto
Sep 1, 2026

What is Sentiment Monitoring? A Practical Guide for PR and Comms Teams

Axel Sukianto
Aug 13, 2026

Reputation Management Monitoring: What Comms Teams Should Track (and Why)

Axel Sukianto
Sep 1, 2026

Social Media Listening: The complete guide for communications teams

Axel Sukianto
Jul 5, 2026

What Is Earned Media? Definition, Examples, Strategy

Axel Sukianto
Sep 1, 2026

Earned Media Monitoring: A practical guide for comms teams

Axel Sukianto
Jun 23, 2026

71 PR and comms statistics in 2026

Axel Sukianto

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