Two AI teammates. Built into your media intelligence platform.
Truescope Assistant summarises your coverage. Truescope Analyst delivers the deep analysis. Both in minutes, both built into your subscription.
Your own media analyst, built into your subscription.
Truescope AI gives every person on your team the same depth of analysis that used to require a dedicated analyst. Aggregate visualisations, journalist profiling, share of voice, narrative tracking, social conversation analysis. All available to anyone in your team, any time, as part of your subscription.
Minutes, not days.
Analyst produces in minutes what a human analyst takes days to deliver.
Always know what happened, and what it means
Truescope AI goes beyond summarisation to tell you what your coverage means and why it matters. It surfaces emerging issues before they escalate, profiles the journalists shaping narratives, and backs every insight with transparent, traceable evidence.
Every claim cited.
Every Analyst output includes citations and source references, so you can verify and trust the analysis before sharing it with stakeholders.
Research in minutes, not days.
Truescope AI handles the research, the analysis, and the reporting. Your team gets answers when they need them, and polished outputs ready to share with executives, ministers, or the board. Less time on the manual work. More time on the strategic work.
70+ pre-built templates.
Pick from templates designed for PR and communications workflows. No setup needed.
"Truescope helped a2 Milk Company manage an evolving global issue, with Truescope Analyst generating the stakeholder sentiment reports the Board and Executive needed as media syndication drove the story across international borders.
Understanding the narrative allowed a2 Milk Company to respond with clarity, speed and credibility, protecting trust when scrutiny was at its highest."
The shift to media intelligence
Most comms teams aren't short on coverage. They're short on time to make sense of it. Truescope AI closes the gap.
The old way
Read every article, every morning
Wait days for analyst reports
Outsource deep analysis to expensive agencies
Export data into separate tools to find narratives
General AI that summarises one article
AI that gives you a paragraph
The new way: Truescope AI
Get a summary and links to the article anytime you log in
Get analyst-quality reports in minutes
Run aggregate analysis on demand, in-platform
Ask in plain English, get a structured answer back
Multi-agent AI that reasons across your entire media dataset
AI that gives you a citation, a chart, and a recommendation
Truescope Analyst: How it works
Analyst plans and asks clarifying questions to understand what you're really after, then recommends the right template to frame the research.
It pulls across your full media coverage, real-time social, journalist information, and enriched source signals.
It aggregates findings, runs sentiment and share of voice, identifies narrative patterns, and profiles the journalists shaping the story.
Every claim is checked against source data with citations attached, so the output is traceable and defensible.
Results return as a structured report with charts and exportable outputs ready to share with executives, ministers, or the board.
Frequently asked questions
Truescope AI is an AI-powered media intelligence platform built for communications and PR teams. It puts two AI teammates to work on your media coverage the moment you log in: Truescope Assistant for daily coverage summarisation and Truescope Analyst for deep analysis on demand.
Truescope Assistant is your always-on summariser, keeping you across every piece of coverage in your inbox, dashboards, reports, and spike alerts without reading every article.
Truescope Analyst is the multi-agent AI media analyst purpose-built for communications, turning one question into a structured, source-cited report in minutes. Ask Analyst a question in plain English and it breaks the question into multiple research threads, runs them in parallel across your full media dataset, and returns a structured report with citations attached. What used to take a human analyst days happens in minutes.
AI-powered media intelligence uses artificial intelligence to analyse media coverage across news, social, and broadcast in real time, turning raw mentions into structured insights that communications teams can act on.
Where traditional media monitoring tells you what was published, AI media intelligence tells you what it means. It aggregates coverage across thousands of sources, identifies narrative patterns, profiles journalists, runs sentiment and share of voice analysis, and surfaces emerging issues before they escalate. The output is analyst-quality reporting that previously required a dedicated analyst or external agency.
Truescope AI is a media intelligence platform built specifically for communications and PR teams, with two AI teammates for the communications professional: Truescope Assistant for summarisation and Truescope Analyst for deep analysis.
Truescope AI analyses media coverage through a multi-agent AI system that runs across an enriched media pipeline of news, social, and broadcast content, with sentiment, source authority, and bias data already attached.
When you ask a question, Truescope Analyst breaks it into multiple research threads, each investigating a different angle in parallel. It pulls findings from your full coverage, runs aggregate analysis (sentiment, share of voice, narrative trends, journalist profiling), and returns a structured report with citations attached to every claim. Analysis that would take a human analyst days happens in minutes.
You can ask in plain English or pick from 70+ pre-built templates designed for communications workflows.
Truescope AI is purpose-built for media intelligence. ChatGPT and Claude are general-purpose AI tools without access to comprehensive, enriched media data.
General-purpose AI tools are only as good as what you paste into them. They have no access to a client's curated media pipeline or the broader media landscape. Truescope Analyst operates on a dataset of hundreds of millions of media items, continuously growing, and pre-enriched specifically for PR and communications use cases. Every item arrives with sentiment analysis at multiple levels (article, sentence, and entity), named entity recognition, source authority scores, bias ratings, and journalist metadata already attached, before any analysis even begins.
This means Analyst isn't just applying AI to raw text. It's reasoning over a structured, communications-grade dataset that has been purpose-built for the questions PR and comms professionals actually need to answer. Combined with 70+ pre-built analytical templates designed specifically for communications workflows, it delivers outputs that a general-purpose LLM simply cannot replicate, no matter how well you prompt it.
General LLMs can summarise an article you paste in, but they can't run aggregate analysis across millions of media items, identify share of voice trends, profile journalists by beat and bias, or analyse real-time social conversation. Truescope AI runs on a media pipeline with pre-curated coverage, sentiment scoring, entity extraction and source authority data already attached, plus 70+ analytical templates built for communications workflows.
You can trust Truescope AI's analysis because every output includes citations and source references back to the original media items, so you can verify any finding before sharing it with stakeholders.
Most communications teams worry about AI accuracy, which is the right concern. Truescope AI is built on a curated, enriched media pipeline rather than open web data, which limits hallucinations and grounds the analysis in verified coverage. Every Analyst output shows its work: the sources used, the data points referenced, and the methodology applied.
If a finding doesn't hold up, you'll see it in the citations before it reaches your CEO, minister, or board.
Truescope Assistant handles daily summarisation. Truescope Analyst handles deep analysis. Both are part of Truescope AI and built into your existing subscription.
Truescope Assistant works across your inbox, dashboards, reports, and spike alerts to summarise coverage in real time. Use it when you need a fast read on what was published overnight, what changed in a campaign, or what's driving a sudden spike.
Truescope Analyst goes deeper. It runs aggregate analysis across your full media dataset, including share of voice, narrative tracking, journalist profiling, and real-time social intelligence. Ask in plain English or pick from 70+ pre-built templates, and Analyst returns a structured, citation-backed report in minutes.
Think of Assistant as your morning briefing and Analyst as your on-demand research team.
Media monitoring tracks what was published about a brand, person, or issue across news, social, and broadcast. Media intelligence analyses the coverage to explain what it means and what to do about it. At Truescope, we believe media intelligence has five connected pillars: monitoring, social listening, databases, distribution, and insights.
The shift from monitoring to intelligence is the shift from raw data to structured insight. Where monitoring gives you a list of mentions, intelligence delivers a share of voice trends, narrative tracking, journalist analysis, sentiment shifts, and structured reports ready to share with executives or boards. The difference is decision-ready information, the kind that lets communications teams move from reactive to proactive, and earn a seat at the table where strategy is made.
Most communications teams started with monitoring and hit its ceiling. They have the data, but not the time, headcount, or analytical depth to turn it into intelligence. AI-powered platforms like Truescope AI close that gap by running analyst-quality analysis on demand, in minutes rather than days.
In a crisis, the speed of intelligence determines whether a story stays a manageable issue or becomes a reputational catastrophe. AI helps communications teams move faster than the news cycle.
AI tools like Truescope AI track coverage as it breaks, summarise what's being said in real time, identify which journalists are driving the narrative, and surface emerging risks before they escalate. Where a team used to spend hours reading every article and compiling stakeholder briefings, AI does that work in minutes, freeing the team to focus on response strategy, message control, and executive coordination.
For boards and executives, AI-generated reports with transparent citations mean leadership can act on intelligence they trust.
