Media Intelligence Templates for PR & Comms

70+ report templates you can run in Truescope Analyst. Choose a template, tell Truescope Analyst which brand, company or issue you’d like to analyse, and it produces the full analysis and leadership-ready report: the charts, the comparisons against the previous period, and the written read on what changed.

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All Categories

Campaign & Event Measurement

Event Coverage Report

Analyze coverage around a specific event

Social Media

Owned Channel Performance

Analyze performance of brand's own social accounts

Brand Performance

Sentiment Deep Dive

Understand what's driving positive and negative coverage

Standard Reports

Daily Briefing

Quick morning snapshot of coverage from the last 24 hours

ESG & Sustainability

Sustainability Initiative Tracking

Monitor coverage of specific sustainability commitments or programs

Journalists & Influencers

Spokesperson Effectiveness

Compare how different spokespeople perform in media

Brand Performance

Reputation Trend Analysis

Track reputation trajectory over extended period

Standard Reports

Monthly Report

Comprehensive 30-day analysis with full metrics and spike context

Brand Performance

Executive & Spokesperson Analysis

Coverage analysis focused on specific individuals

Government & Policy

Opposition & Criticism Tracking

Monitor opposition narratives and critical voices

Source & Channel Analysis

Source Tier Analysis

Coverage quality by source authority level

Message & Narrative

Story Arc Tracking

Follow how a specific story develops over time

See how you can get more signals and insights from your media intelligence platform

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